About
About Us
Singer, 170 years of expertise
About Us
In 1851, Isaac Merrit Singer patented the first household sewing machine, founding Singer & Company. By 1853, renamed as SINGER MANUFACTURING COMPANY, the first machines were sold for $100 each in New York. In 1855, SINGER®️ became a global leader, expanded through Paris, won a prize at the Paris Fair, and became the world’s first multinational.
Our History
Since its creation, SINGER®️ has made sewing accessible to all by introducing innovations like installment payments in 1856. A global leader by the 1860s, the brand contributed to women’s empowerment and the growth of the textile industry. With iconic models and a famous logo, SINGER dominated the market. In 1908, it built the world’s tallest skyscraper in New York. Today, after 170 years of innovation, SINGER®️ remains a global leader in sewing and home appliances.
Our Commitments
Since 1851, Singer has been a leader in sewing, combining practical design and creative innovation. Offering a wide range of machines for all skill levels, from mechanical to electronic, embroidery to overlock, Singer meets the needs of every sewer. The brand’s continued leadership is driven by a commitment to quality, reliability, innovation, and service, encapsulated in the four « S » values: Expertise, Satisfaction, Service, and Sincerity – all united under the name SINGER.